Why Blockchain?
The World Health Organization
estimates that almost 1 in 10 people become ill every year from eating
contaminated food, with 420,000 dying as a result, because the global food
supply has grown so complex that it has become almost impossible for food producers
and retailers to guarantee the provenance of their products. However in any
industry there are opportunities that will inevitably be those who take
advantage. Individuals tampering with foods are nothing new, even in the 17th
Century fraudsters would water down milk and add chalk to bread in order to
squeeze out as much profit as possible. While technology may have improved in
the 21st Century, similar methods used in food industry today give the same
phrase “you are what you eat” an unsettling connotation. According to Racheal
Botsman, it all begins with a progression in our understanding of trust, where
consumers are beginning to move from an institutional system of trust to a
distributed system, a natural progression in consumer’s eye since institutional
trust is not designed for the digital age. One such example of a distributed
trust system is the technology underpinning which has huge potential for the
food industry, the blockchain.
The blockchain was developed as a
decentralized ledger which records transactions and stores this information on
a global network in a manner which prevents it being changed at a future point.
While initially adopted for it’s financial implications, the blockchains’
decentralized system has huge potential for the traceability of supply chains
where blockchain provides a neutral open platform, which needs no third party
to authorize transactions, but rather a set of rules all participants, both
users and the operators of the system, must abide by. Such a system is invaluable
in complex supply chains were trust is low and compliance difficult to assess.
Blockchain technology is a way of storing and sharing information across a
network of users in an open virtual space, where technology allows for its
users to look at all transactions simultaneously and in real-time. For example,
a retailer would know with whom his supplier has had dealings regards to a
specific food product he sold to any specific consumer and it is fraud free
since transactions are not stored in any single location, which is almost
impossible to hack the information. Thus, blockchain technology can make a
difference for consumer confidence. The technology is so simple that, by
reading a simple QR code with a smartphone, data such as an animal’s date of
birth, use of antibiotics, vaccinations, and location where the livestock was
harvested can easily be conveyed to the consumer.
Food
Safety
Blockchain makes a supply chain more
transparent at an all-new level, which also empowers the entire chain to be
more responsive to any food safety disasters. That is one of the reasons where
massive multinational corporations such as Nestlé, Unilever, Walmart, Tesco
etc., are considering blockchain technologies for that reason. Walmart, which
sells 20 per cent of all food in the U.S., has just completed two blockchain
pilot projects. Prior to using blockchain, Walmart conducted a trace back test
on mangoes in one of its stores. It took six days, 18 hours, and 26 minutes to
trace mangoes back to its original farm, but by using blockchain, Walmart can
provide all the information the consumer wants in 2.2 seconds. This is really
important because during an outbreak of disease or contamination, six days is
an eternity, where company can save thousands of lives by using blockchain
technologies. Blockchain also allows specific products to be traced at any
given time, which would help to reduce food waste. For instance, contaminated
products can be traced easily and quickly, while safe foods would remain on the
shelves and not be sent to landfills.
Fraud
Prevention
However, the blockchain will work only
if the data provided at the source is accurate, as current practices in the
industry are much more open to human error, where most of the compliance data
is audited by trusted third parties and stored either on paper or in a
centralized database. These databases are highly vulnerable to informational
inaccuracies, hacking, high operating costs, and intentional errors motivated
by corruption and fraudulent behaviour, in which blockchain operates
anonymously, so mistakes would be traceable to individual culprits. Considering
recent food-fraud scandals in many parts of the world, this feature is not
trivial where blockchain technology provides a method with records that are
kept permanently which facilitates data-sharing between disparate actors in a
food supply chain. In past and present, many retailers have sold fraudulent
food products unknowingly, where those days could come to an end with the use
of blockchain technology.
On-time Payments
Blockchain will allow everyone to be
paid more quickly, from farm to plate, where farmers could sell more quickly,
and be properly compensated as market data would be readily available and
validated. Blockchain technology could represent a legitimate option for
farmers who feel compelled to rely on marketing boards to sell their
commodities. The use of blockchain could prevent price coercion and retroactive
payments, both of which are obvious across the food supply chain. Blockchain
technologies could expedite the agri-food sector by eliminating middlemen and
lowering transaction fees, which can lead to fairer pricing and even help
smaller scale manufacturers or producers to get more market attention.
Advantages
of Blockchains
Efficiencies resulting from distributed
leger technology (DLT) can add up to some serious cost savings, because DLT
systems make it possible for businesses and banks to streamline internal operations,
dramatically reducing the expense, mistakes, and delays caused by traditional methods for reconciliation of records.
The widespread adoption of DLT will bring enormous cost savings in three areas. Electronic ledgers are much cheaper to maintain than traditional accounting systems, because the employee headcount in back offices can be greatly reduced. Nearly fully automated DLT systems result in far fewer errors and the elimination of repetitive confirmation steps. Minimizing the processing delay also means less capital being held against the risks of pending transactions.
The widespread adoption of DLT will bring enormous cost savings in three areas. Electronic ledgers are much cheaper to maintain than traditional accounting systems, because the employee headcount in back offices can be greatly reduced. Nearly fully automated DLT systems result in far fewer errors and the elimination of repetitive confirmation steps. Minimizing the processing delay also means less capital being held against the risks of pending transactions.
In addition, some smaller number of
millions will be saved by shrinking the amount of capital that
broker/dealers are required to put up to back unsettled, outstanding
trades. Greater transparency and ease of auditing should lead to
savings in anti-money laundering regulatory compliance costs, too.
Blockchain's removal of almost all
human involvement in processing is particularly beneficial
in cross-border trades, which usually take much longer because of
time-zone issues and the fact that all parties must confirm payment processing.
Blockchain systems can set
up smart contracts or payments triggered when certain conditions are
met.
Creates an audit trail of transactions
from farmers and food processing firms to consumers.
Provide transparency and visibility in
the farming, handling and distribution process.
Collect previously untapped data to
carry out analytics to improve farming methods.
Barriers
to Blockchain
The roadblocks to DLT today are not
just technical, since real challenge is politics, regulatory approval, and the
many thousands of hours of custom software design and front and back-end
programming still required to link up the new blockchain ledgers to current
business networks.
Nonetheless, DLT must interface with
other parts of the operational processes seamlessly.
Blockchain should enable more rapid
setup, training, and reduce problem resolution time, while achieving efficiency
gains which must be easy enough/cheap enough for all parties involved to grasp
and leverage.
Security is still remains as concern,
since several central banks, including the Federal Reserve, the Bank
of Canada and the Bank of England, have launched investigations into
digital currencies to find the ability to control its currency and secure the
system against systemic attack.
Banks are not interested in
an open-source model for identity. Both banks and regulators want to
maintain close control. The development of a single digital identity passport
authorizer is a critical next step.
Regulation is also critical in
creating an open digital environment for commerce and financial transactions.
Current physical certificates must be digitized to gain the full benefits of a
fully electronic system.
Like any other transformative
technology, there are barriers to overcome, where blockchain to be effective,
it needs to be accessible to all the players in the food supply chain from
beginning to end.
The cost of data entry needs to be low
to make the use of blockchain accessible for all food workers, even in
disadvantaged areas.
The
farm workers will need to routinely use smart phones/tablets and access the
internet to be able to input the data, where these practices are familiar to
farmers who use precision agriculture, but all the famers including
rural farmers worldwide would need to adopt the use of technology for
blockchain to be successful.
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